We can support your business to launch a successful international franchise programme with our feasibility research and new market entry strategy development procedures. These procedures would support your brand to ensure that it has the solid capabilities to offer support to your potential overseas Master, Area and Regional Franchise operators. Our support would further enable you to evaluate the best franchise opportunities that would be suitable for you.

We will commence a new territory entry feasibility research to assess the trends and behavior targeted territory, for possible adaptation to the brand’s franchise systems and policies. This is a very critical procedure, which guides the brand to ensure the location is strategically feasible towards actualizing its expansion goals, and to ensure the requirements are known, for adequate preparations to be made to succeed at the new territory.

Secondly, we develop and document capable systems for assessing and recruiting qualified franchisees; establishing, supporting and successfully managing the franchise programme, in line with the recommended international franchising model. We partner with experienced international franchise lawyers to draft franchise contracts that secures the intellectual property rights of the brand. We also partner with World Franchise Associates to market the brand and the targeted territory and across other global locations.

We will in addition, work with our global partners like World Franchise Associates, to execute a successful franchisee recruitment programme. We will market, shortlist and assess prospective investors in the territory, and arrange introductory meetings between them and the franchisor. Our on-going support services can be guaranteed to ensure the brand grows and meets its expansion goals in the territory.